Earnings season is winding down, which means the retailing sector takes center stage in the reporting confessional. At 8:00 a.m., Federated Department Stores Inc. (NYSE:FD) reported fourth quarter financial results: The firm's fourth-quarter sales slipped 4.3% to $9.16 billion, while same-store sales rose 6.1%. Earnings, excluding items, hit $1.66 per share, ahead of consensus analysts' expectations of $1.58 per share. The report was accompanied by a slew of announcements:
- The company is planning to change its name to "Macy's Group," citing that close to 90% of company sales come from the Macy's Brand. Don't worry about those cute little brown bags, though; FD assures that the Bloomingdale's chain remains a valuable part of the company. Shareholders will vote on the change on May 18. If approved, it will take effect on June 1.
- FD will buy back up to 18% of its outstanding shares, or up to an additional $4 billion worth of stock.
- The firm declared a regular quarterly dividend of 12.75 cents per share, payable April 2, to shareholders of record at the close of business on March 15.
FD shares are slipping over 2% in pre-market trading as of 8:37 a.m.
Beth Gaston Moon is an analyst at Schaeffer's Investment Research.
GM Kills $10 Million Facebook Ad Campaign Because It Didn't Work
PC Upgrades on Byte-Size Budgets -- Savings Experiment

